Before planning the actual coming of age short film, I felt it was essential for an identity to be made for my production. Therefore, I made my own production company name and logo, which is displayed above. The logo is the camera lens displayed to the left of the image displayed above was created by me when I drew a camera lens as inspiration for my logo. From there, I experimented with different ways to draw the lens, one being the lens which has been used for my logo. It shows that the company is focused on work with the likes of various cameras. I also added the name of my production company to the logo, which is 'Focal Productions'. I felt this was the right name for my production company, as 'Focal' means "relating to the centre or most important part." My short film is therefore based on the important parts of society, where it could be to do with alcohol and drugs, as well as self-identity. However, I had changed the 'o' in 'Focal' to a red, filled circle. This is done to represent a recording sign, which could also tie the logo to the idea of a production company for films.